Christine | Briscoe Network Solutions

Customer Relationship Management (CRM) is invaluable in acquiring new customers, reactivating dormant accounts and retaining clients and it’s totally affordable by any business or networker.

Although the term CRM is now synonymous with software it is a concept that has been utilized for decades by companies that operate customer centric policies. It basically involves the processes and methodologies employed in managing the relationships between the company and the customer.

Whether you’re an entrepreneur, a start-up, or have hundreds of employees and thousands of customers, Maximizer CRM 10 has the right CRM (Customer Relationship Management), Mobile CRM, or Contact Management solution for your sales, marketing, and customer service teams. With more than 120,000 customers and over one million licenses sold, Maximizer CRM is simple and quick to deploy, use and manage. It provides multiple access options for today’s mobile workforce and offers the best value in its class for full-featured CRM software.

Why Use CRM Software?

In today’s competitive business landscape, small and medium-sized businesses need the most efficient and effective way to market to, sell to, and service clients. CRM, or Customer Relationship Management, consists of the business processes and software that enable collaboration, performance improvement, and better business visibility across all customer touch points. If customer relationships are an important asset to your business, then effective CRM strategies and software are key.

CRM software consolidates all customer information and processes into one, holistic view of each customer. This enables customer-facing employees in sales, marketing and customer service to make quick, informed decisions on everything from cross-selling and up-selling opportunities to target marketing strategies and effective problem resolution.

Analyst studies show that on average, companies using CRM software grow their businesses at a rate 2-3 times faster than those that do not.* That’s because CRM enables businesses to:

Win more deals by collaborating throughout the sales cycle
Centralize customer information for all employees to better service customers
Build profitable relationships with customers through more effective target marketing
Increase customer loyalty and drive repeat business
Automate customer-facing business processes and streamline repetitive tasks
Gain visibility into staff and business performance to make timely decisions

As a pioneer and leader in CRM software, Maximizer CRM enables you to do more with less, providing a central hub with instant access to the entire history of every customer or prospect – whether accessing through a mobile device, online, or in the office. It reduces time-consuming, repetitive tasks and allows for more effective allocation of resources within your company. It integrates with business tools you already use, including Microsoft Outlook®, Exchange® and Office, and popular accounting software. Maximizer CRM can be easily configured to meet the specific needs of your business and enables managers and executives to gain insight into the performance of the business through dashboards and reports.

Maximizer is the solution for your business regardless of size. It comes is 4 edtions: